Publication & Thought Leadership

Featured Publication

2025

VeriXiv

Human-Centered Design in Public Health

A Case Study of Two Maternal Nutrition Projects

2025

Engaging Fathers for Better Child Nutrition

Engaging Males to Improve Nutrition Outcomes in Young Children in Bihar

2012

Journal of Health Communication

Frontier in Nutrition

The Role of Interpersonal Discussion and Social Norms in Public Communication Campaigns
Talking & Complying

2010

Drama, Development & Cross-cultural

Broadcasting Social Change Through Storytelling

2009

2011

International Journal of Communication

Social Marketing for Public Health

Book Chapter: A theoretical and thematic analysis of Jasoos Vijay: Broadcasting Social Change

Driving Behavior Change Through Dialogue

The Importance of Interpersonal Discussion and Self-Efficacy in Knowledge, Attitude, and Practice Models

Successful Contraceptive Social Marketing Attempts in India

Social Marketing for Public Health – Golbal Trends and Success Stories; Hong Cheng, Philip Kotler, and Nancy Lee (Ed.)

2012

South Asia Perspective

Educating Youth on HIV/AIDS

Cases in Marketing: South Asia Perspective; Ruby Roy Dholakia et al (Ed.)

2016

Strategic Marketing Manag in Asia

Book Chapter: Rural Marketing

Strategic Marketing Management in Asia: Case Studies and Lessons across Industries; S. Andaleeb & K. Hasan (Ed.), NY: Prentice Hall)

International SBCC Summit
  • Digital Innovation in SBC
  • Gender Transformative Communication
  • Measuring Social Impact at Scale
World Social Marketing conference
  • Social Marketing for Good
  • Behavioral Insight In Practice
  • Community Engagement model
International Communication Association
  • Communication for Development
  • Media & Behavior Change
  • Evidence-Based Messaging

Conference Presentation

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